Optimize string handling in lit_token().

In the common case, the string value in a string literal Token is the
same as the string value in a string literal LitKind. (The exception is
when escapes or \r are involved.) This patch takes advantage of that to
avoid calling str_lit() and re-interning the string in that case. This
speeds up incremental builds for a few of the rustc-benchmarks, the best
by 3%.